Quick Answer
Last verified:

MailerLite pricing varies by team size and features, ranging from $0 to $18 per month in 2026. Your actual cost depends on the tier you choose, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available
  • Billing: Monthly and annual (save 15-20%)
  • Hidden costs: Add ~35% for implementation, support, and training
Last verified: January 2026 | Sources: 4 pricing pages and reviews
+40-60% above list price

Hidden Costs Breakdown

1

Pricing scales with subscriber count: 2,500 subscribers = $21-36/month, 10,000 subscribers = $50-90/month depending on plan

2

Digital product sales incur payment processing fees (Stripe/PayPal standard rates of 2.9% + $0.30)

3

SMS marketing not included - requires integration with third-party services

4

Advanced automation features (multiple triggers, complex conditions) only available on Advanced plan

5

Remove MailerLite branding requires Growing Business plan minimum ($10/month)

6

Free plan limited to 1 website and 1 site - unlimited sites require Growing Business

7

Priority support only on paid plans - free plan has 24/7 email support but slower response

8

Inactive subscribers still count toward your limit unless manually cleaned

Example: True Cost for 25 Users

License (25 × $10 × 12) $3,000/yr
Implementation (one-time) +$15,000–$50,000
Premium Support (20%) +$600/yr
Training (25 × $500) +$12,500
Admin (part-time) +$15,000–$25,000/yr
Year 1 Total $29,500–$64,800
That's 1.8–2.5× the advertised license price.

Frequently Asked Questions

01 What hidden costs should I budget for with MailerLite?

Beyond the license fee, budget for implementation ($5K-$100K+), training ($500-$2K per user), premium support (15-20% of license), and admin costs. Most companies see 40-60% higher total cost than the listed price.

02 Does MailerLite charge for implementation?

MailerLite doesn't include implementation in the license cost. Implementation is typically done by partners and costs range from $5,000 for basic setup to $100,000+ for enterprise deployments with customization.

03 How much does MailerLite support cost?

Basic support is included, but premium support (faster response times, 24/7 availability) typically adds 15-20% to your annual contract. This can be thousands of dollars per year for larger deployments.

04 Are there storage costs with MailerLite?

Most MailerLite plans include limited storage. Once you exceed the included amount, you'll pay overage fees which can range from $50-$500+ per month depending on data volume.

05 What add-ons cost extra with MailerLite?

Many features marketed as part of MailerLite are actually add-ons: advanced reporting, API access, integrations, and specialized modules. Each can add $10-$100+ per user per month.

Get a complete MailerLite cost breakdown

We'll send you a detailed analysis including all hidden costs and negotiation tips.

No spam. Unsubscribe anytime.