Quick Answer
Last verified:
High confidence

Mailchimp costs Free to $350 per month as of March 2026. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available

Top Mailchimp alternatives as of March 2026 include Klaviyo, ActiveCampaign, ConvertKit. Mailchimp costs $0-$350/month. Pricing verified from 11 sources by CostBench.

Top Mailchimp Alternatives

1

Klaviyo

Medium Effort
$0-1,500+/mo
Best for: E-commerce brands wanting deeper Shopify/WooCommerce integration
vs Mailchimp:

Choose Klaviyo over Mailchimp if you're an e-commerce brand wanting better segmentation, product recommendations, and ROI tracking

2

ActiveCampaign

Medium Effort
$29-149/mo
Best for: Teams needing advanced automation with CRM features
vs Mailchimp:

Choose ActiveCampaign over Mailchimp if you need more sophisticated automation workflows and built-in CRM capabilities

3

ConvertKit

Easy Migration
$0-59+/mo
Best for: Creators and bloggers who want simplicity
vs Mailchimp:

Choose ConvertKit over Mailchimp if you're a creator who wants subscriber-centric pricing and simpler, cleaner email tools

When to Stay with Mailchimp

Stay with Mailchimp if you've built your email marketing around its templates and automation, you use its landing pages and signup forms extensively, or you appreciate its beginner-friendly interface

  • You've invested heavily in customizations and integrations
  • Your team is highly trained and productive on Mailchimp
  • You need features that alternatives don't offer
  • Migration costs would exceed multi-year savings

Price Comparison

Product Price Range Migration
Current Mailchimp Free-$350/month -
Klaviyo $0-1,500+/mo Medium
ActiveCampaign $29-149/mo Medium
ConvertKit $0-59+/mo Easy

Detailed Comparisons

Frequently Asked Questions

01 What are the best Mailchimp alternatives?

The top Mailchimp alternatives include Klaviyo, ActiveCampaign, ConvertKit. Each offers different strengths: Klaviyo is e-commerce brands wanting deeper shopify/woocommerce integration, while ActiveCampaign is teams needing advanced automation with crm features.

02 Is it hard to switch from Mailchimp to an alternative?

Migration difficulty varies by alternative. Among Mailchimp alternatives, ConvertKit offer easy migration paths with import tools. More complex migrations may require data cleanup and workflow reconfiguration.

03 How much can I save by switching from Mailchimp?

Depending on the alternative you choose, you could save anywhere from 20% to 70% on per-user costs. Mailchimp's typical price of $175/month is on the higher end of the market. Factor in migration costs and productivity dip during transition.

04 Should I stay with Mailchimp or switch?

Stay with Mailchimp if you've built your email marketing around its templates and automation, you use its landing pages and signup forms extensively, or you appreciate its beginner-friendly interface However, if your needs have evolved or you're not using Mailchimp's advanced features, exploring alternatives could save you money and complexity.