Price checkPer varies
Contact SalesCustom
See all 1 plans
Quick Answer
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Estimate

GrowthBook uses custom pricing as of May 2026. Contact GrowthBook directly for a personalized quote. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available

GrowthBook offers 1 pricing tiers: Contact Sales. The Contact Sales plan is see website for current tier pricing — will auto-populate on next extraction.

Compared to other feature flags software, GrowthBook is positioned at the budget-friendly price point.

  • 3 documented hidden costs beyond list price
Last verified:

How much does GrowthBook cost?

GrowthBook uses custom pricing across 1 plan. Contact GrowthBook directly for a personalized quote. Plans include Contact Sales (custom pricing).

GrowthBook Pricing Overview

GrowthBook uses custom pricing — contact their sales team for a quote. The Contact Sales plan requires contacting sales for a custom quote and is designed for see website for current tier pricing — will auto-populate on next extraction.

There are at least 3 documented hidden costs beyond GrowthBook's list price, including implementation, training, and add-on fees.

This pricing was last verified in April 23, 2026.

Try GrowthBook Free

GrowthBook pricing is available on a custom-quote basis via a Contact Sales process — no list prices are published for cloud plans. The platform offers a free tier for small teams of up to 3 seats with unlimited experiments, and a fully open-source self-hosted version (MIT license) at no cost. Larger teams can contact sales to discuss paid cloud plans.

How GrowthBook Pricing Compares

Compare GrowthBook pricing against top alternatives in Feature Flags.

ConfigCat $0-$4500/per config download volume Compare → Flagsmith $0-$200/per request volume Compare → Split $0-$6000/per user/month Compare →

All GrowthBook Plans & Pricing

Plan Monthly Annual Best For
Contact Sales Contact Sales Contact Sales See website for current tier pricing — will auto-populate on next extraction
View all features by plan

Contact Sales

Try GrowthBook Free

Compare GrowthBook vs Alternatives

Before committing to GrowthBook, compare pricing with these 3 alternatives in the same category.

VSConfigCat
Free

Teams evaluating feature flags

Full comparison
VSFlagsmith
Free

Individual developers and solo builders

Full comparison
VSSplit
Free

Small teams and developers

Full comparison

All GrowthBook alternatives & migration guides

What Companies Actually Pay for GrowthBook

Review scores
Top pricing complaints
Traffic volume limits practical experiment throughput despite unlimited experiments claimRequires in-house statistics expertise for analysis — no automated interpretationData warehouse integration requires SQL setup effort before analysis is possible

How GrowthBook Pricing Compares

Software Starting Price Top Price
GrowthBook Custom Custom
ConfigCat Free $4500/per config download volume
Eppo Custom Custom
Flagsmith Free $300/per request volume
Harness Feature Flags Custom Custom
Optimizely Feature Experimentation Custom Custom

Detailed pricing comparisons:

Browse all Feature Flags pricing →

3 GrowthBook Hidden Costs Beyond the List Price

Beyond the listed price, GrowthBook has at least 3 documented hidden costs that can significantly increase total cost of ownership.

Watch for 3 hidden costs
  • Traffic Volume as Practical Limiting Factor 5-15% of license costs
    medium 1 source
    Reddit "even though they advertise "unlimited experiments", your traffic will be your limiting factor."
  • Data Warehouse Setup and Integration 10-20% of license costs
    medium 1 source
    Hacker News "a data analyst or engineer connects GrowthBook to their data warehouse, then they write a few SQL queries that tell GrowthBook how to query their experiment assignment and metric conversion data."
  • Statistics Expertise Required for Analysis 5-10% of license costs
    medium 1 source
    Reddit "You'll have to handle interpretation and decision-making for all of the stats."
Tip

Ask your GrowthBook sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 3 independent sources
Reddit User discussions Hacker News Tech community Vendr Verified buyer transactions
Key claims include inline source attribution. Data verified against multiple independent sources. 6 source citations total.

How to Negotiate GrowthBook Pricing

GrowthBook contracts are negotiable. These 3 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 3 tactics
Reference Open-Source Self-Hosting Alternative high success

GrowthBook is fully open-source (MIT license) and can be self-hosted for free using Docker containers. When negotiating cloud pricing, reference this as a credible walk-away option — it has shipped in production at companies and has broad SDK support.

HN Launch post (2022-03-01)
Start on Free Tier Before Committing medium success

GrowthBook offers a generous free tier with 3 seats. Evaluate the platform thoroughly on the free plan before engaging sales for a paid contract. This gives you negotiating leverage — you can truthfully say you are still evaluating alternatives.

Reddit (webdev community)
Benchmark Against Vendr Median medium success

Vendr marketplace data shows a median annual GrowthBook contract of $24,438. Request this figure as a reference point when negotiating your own contract to avoid paying above median.

Vendr (deal flow)
High success Medium Low / difficult

Full negotiation guide →

GrowthBook Pricing FAQ

01 Does GrowthBook have a free plan?

Yes. GrowthBook offers a free tier that includes 3 seats, covering small teams evaluating the platform. You can connect your data warehouse and run experiments without paying. Additional seats require contacting sales for a paid plan.

02 Can I self-host GrowthBook instead of paying for the cloud version?

Yes. GrowthBook is fully open-source under the MIT license and can be self-hosted using Docker containers at no cost. The cloud version adds managed hosting and support. Self-hosting is a credible zero-cost alternative for teams with engineering capacity.

03 What data warehouses does GrowthBook support?

GrowthBook supports all major SQL data warehouses as well as Mixpanel and Google Analytics. You connect your existing warehouse and write SQL queries to define experiment assignment and metric data — GrowthBook does not require migrating your data to a proprietary system.

04 How does GrowthBook pricing compare to LaunchDarkly or DevCycle?

GrowthBook's free tier is more generous about usage than competitors, using seats (3 free seats) as the upgrade trigger rather than monthly active user limits. This lets teams add it to a live product for evaluation without needing a company credit card immediately. Vendr data indicates a median annual cloud contract of $24,438 for teams that do pay.

05 Does GrowthBook require statistics expertise?

Yes. GrowthBook surfaces Bayesian statistical results but requires users to interpret findings and make decisions themselves. Teams without a data analyst may need additional training or support to draw reliable conclusions from experiments.

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