Quick Answer
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Pulley pricing varies by team size and features, ranging from $100 to $1.8K per month in 2026. Your actual cost depends on the tier you choose, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available
  • Billing: Monthly and annual (save 15-20%)
  • Hidden costs: Add ~35% for implementation, support, and training

Pulley offers 3 pricing tiers: Startup, Growth, Enterprise. Standard paid plans include Startup at $100/per year, Growth at $292/per year. The Growth plan is growing companies with active equity programs.

Compared to other equity management software, Pulley is positioned at the premium price point.

All Pulley Plans & Pricing

Plan Monthly Annual Best For
Startup stakeholders: 25 $100 /per year $1200 /per year Early-stage startups
Growth stakeholders: 40 $292 /per year $3500 /per year Growing companies with active equity programs
Enterprise Contact Contact Mature companies with complex equity needs
View all features by plan

Startup

  • 25 stakeholders included
  • Cap table management
  • Share certificates
  • Send & sign templated SAFE, Option, and RSA agreements
  • Fundraise modeler
  • Interactive offer letters
  • Communications hub
  • Concierge onboarding

Growth

  • 40 stakeholders included
  • All Startup features
  • 409A valuations
  • Custom agreement signing
  • Option exercises
  • Rule 701
  • Form 3921
  • Board approvals
  • HRIS integrations

Enterprise

  • All Growth features
  • Modular features
  • Stock-based compensation reporting (ASC 718)
  • Custom reporting
  • Managed administration services
  • Secondary liquidity solutions

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Hidden Costs to Budget For

Watch for 5 hidden costs
  • Additional costs for stakeholders beyond plan limits
  • 409A valuations not included (requires third-party provider)
  • Custom integrations may require Enterprise plan
  • Historical cap table data migration may need setup assistance
  • Premium support options on higher tiers
Tip

Ask your Pulley sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown โ†’

Frequently Asked Questions

01 How much does Pulley cost per month?

Pulley pricing starts at $120/month ($1,440/year) for the Starter plan with 25 stakeholders included, ranging up to $1,800/month for larger plans. The Growth plan includes 40 stakeholders, and Enterprise plans offer custom pricing for companies with more complex needs.

02 Does Pulley offer a free trial?

While Pulley does not have a traditional free tier, they offer demos and may provide trial periods for qualified startups. Contact their sales team to inquire about trial options or startup discounts.

03 How does Pulley pricing work with stakeholders?

Pulley charges a fixed monthly fee per plan tier, with a specific number of stakeholders included (25 for Starter, 40 for Growth). If you exceed the included stakeholders, you'll need to upgrade to the next tier or add additional stakeholder capacity at a per-stakeholder rate.

04 Does Pulley include 409A valuations?

No, Pulley does not include 409A valuation services in their pricing. You'll need to work with a third-party valuation provider. However, Pulley can integrate with your valuation provider and store valuation reports in the platform for easy reference.

05 How long does it take to set up Pulley?

Pulley's setup process takes approximately 45 minutes on average, which is significantly faster than competitors like Carta (which can take up to 90 days). The streamlined onboarding includes importing existing cap table data, setting up equity plans, and inviting stakeholders.

06 Can I invite unlimited team members to manage Pulley?

Yes, Pulley allows you to invite unlimited admin users to manage your cap table without additional charges. This is a key differentiator from some competitors that charge per admin seat.