Quick Answer
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Hailuo AI pricing varies by team size and features, ranging from $0 to $9.99 per month in 2026. Your actual cost depends on the tier you choose, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes
  • Billing: Monthly and annual (save 15-20%)
  • Hidden costs: Add ~35% for implementation, support, and training

Hailuo AI offers 2 pricing tiers: Free, Pro. Standard paid plans include Free at $0/month, Pro at $9.99/month. The Pro plan is creators.

Compared to other ai video generators software, Hailuo AI is positioned at the budget-friendly price point.

Last verified: February 2026 | Sources: 2 pricing pages and reviews

Hailuo AI is an AI video generation platform built by MiniMax, one of China's leading AI companies valued at over $2.5 billion with backing from Tencent, Alibaba, and miHoYo. The platform generates photorealistic 1080p videos from text prompts and images, with its latest Hailuo 02 model ranking among the top AI video generators globally for visual quality, physics simulation, and character consistency.

Hailuo AI uses a credit-based pricing model with five tiers ranging from Free (200 welcome credits) to Max ($199.99/month with 20,000 credits and unlimited Relax Mode). Credit consumption varies significantly by model version, video length, and quality settings. The Standard plan starts at $14.99/month, but the 6-second video length limit means most serious creators will need the Pro plan at $54.99/month for 10-second clips. Understanding the credit-to-video conversion ratio is essential to calculating your true monthly cost.

All Hailuo AI Plans & Pricing

Plan Monthly Annual Best For
Free monthly_credits: limited Free Free 0 Casual users
Pro $9.99 /month $119.88 /month Creators
View all features by plan

Free

  • Limited video credits

Pro

  • AI video generation
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Hidden Costs to Budget For

Watch for 6 hidden costs
  • Standard plan limits video length to 6 seconds; 10-second videos require Pro ($54.99/month) or higher, effectively tripling the entry price for longer clips
  • Credits do not roll over between months; unused credits expire at the end of each billing cycle, so you lose what you don't use
  • The latest Hailuo 2.3 model consumes significantly more credits per generation than Hailuo 01, reducing your effective monthly video count by 40-60% when using the newest model
  • Pay-as-you-go credit purchases expire after 1 year and are non-refundable, creating a use-it-or-lose-it dynamic for top-up purchases
  • Free plan welcome credits expire after just 3 days, forcing a quick decision to subscribe rather than allowing extended evaluation
  • Unlimited Relax Mode (Max plan) only covers Hailuo 01 and 02 models; using the newest Hailuo 2.3 model always consumes credits even on the Max plan
Tip

Ask your Hailuo AI sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Frequently Asked Questions

01 How much does Hailuo AI cost?

Hailuo AI offers five pricing tiers: Free (200 welcome credits), Standard at $14.99/month (1,000 credits), Pro at $54.99/month (4,500 credits), Master at $94.99/month (10,000 credits), and Max at $199.99/month (20,000 credits plus unlimited Relax Mode). Quarterly billing offers up to 40% savings. Promotional pricing may be available for new subscribers.

02 Is Hailuo AI free?

Hailuo AI offers a free tier with 200 one-time welcome credits and daily bonus credits. This allows roughly 4-6 short watermarked videos to test the platform. However, free credits expire after 3 days, and free videos are watermarked at 720p with no commercial use rights. For regular use, paid plans start at $14.99/month.

03 What is Hailuo AI?

Hailuo AI is an AI video generation platform developed by MiniMax, a leading Chinese AI company backed by Tencent and Alibaba. It generates 1080p videos from text prompts and images using advanced models including Hailuo 02 and Hailuo 2.3. The platform is known for photorealistic output, strong physics simulation, character consistency, and multi-language support.

04 Hailuo AI vs Runway: Which is better?

Hailuo AI and Runway serve different strengths. Hailuo AI offers superior photorealism and physics simulation with the Hailuo 02 model at competitive prices ($14.99-$199.99/month). Runway provides a more mature editing toolset with unlimited generation at $95/month and established industry trust. Runway is better for creative workflows; Hailuo AI excels at raw video quality for the price.

05 How many credits does a Hailuo AI video cost?

A standard 6-second 720p video costs approximately 30-50 credits. Higher quality settings, longer durations (10 seconds), and newer models like Hailuo 2.3 consume more credits. On the Standard plan (1,000 credits), expect roughly 20-33 videos per month. On the Pro plan (4,500 credits), expect 90-150 videos depending on settings.

06 Can I use Hailuo AI videos commercially?

Yes, all paid plans (Standard and above) include commercial use rights. Hailuo AI does not claim ownership of content generated on paid subscriptions; you retain full intellectual property rights including for commercial purposes. Free tier videos cannot be used commercially.

07 What is the difference between Hailuo 01, 02, and 2.3 models?

Hailuo 01 is the original model supporting 720p video. Hailuo 02 generates 1080p video with improved physics simulation, lighting, and character consistency using 2.5x faster training architecture. Hailuo 2.3 is the latest model with enhanced dynamic expression, better stylization (anime, illustration, ink wash), and improved micro-expression rendering. Each newer model typically costs more credits per generation.

08 Does Hailuo AI offer an API?

Yes, MiniMax offers API access to Hailuo video models through third-party platforms like Replicate, fal.ai, and PiAPI. The official MiniMax API provides programmatic access to the video-01 and newer models. API pricing is separate from the consumer subscription plans and typically follows a per-generation or per-second pricing model.