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DALL-E 3 pricing varies by team size and features, ranging from $0.018 to $0.12 per image or subscription in 2026. Your actual cost depends on the tier you choose, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available
  • Billing: Monthly and annual (save 15-20%)
  • Hidden costs: Add ~35% for implementation, support, and training

DALL-E 3 offers 4 pricing tiers: Standard 1024x1024, Standard 1024x1792 / 1792x1024, HD 1024x1024, HD 1024x1792 / 1792x1024. The Standard 1024x1792 / 1792x1024 plan is portrait/landscape formats.

Compared to other ai image generators software, DALL-E 3 is positioned at the budget-friendly price point.

DALL-E 3 is OpenAI's latest image generation model, known for its exceptional ability to follow complex prompts and render accurate text in images. Integrated into ChatGPT, it's one of the most accessible AI image generators, allowing users to describe what they want in natural language and get high-quality results.

DALL-E 3 pricing depends on access method: ChatGPT Free (limited, ~2 images/day), ChatGPT Plus ($20/month, ~50 images/day bundled with GPT-4), or API ($0.04-$0.12 per image). Most users access DALL-E through ChatGPT Plus, making image generation part of their existing subscription.

In this guide, we explain DALL-E 3's different access methods, detail API pricing for developers, compare DALL-E to Midjourney and Stable Diffusion, and help you determine the best way to use DALL-E for your needs.

All DALL-E 3 Plans & Pricing

Plan Monthly Annual Best For
Standard 1024x1024 billing: per image Contact Contact Standard image generation
Standard 1024x1792 / 1792x1024 billing: per image Contact Contact Portrait/landscape formats
HD 1024x1024 billing: per image Contact Contact High-detail square images
HD 1024x1792 / 1792x1024 billing: per image Contact Contact High-detail portrait/landscape
View all features by plan

Standard 1024x1024

  • 1024x1024 resolution
  • Standard quality

Standard 1024x1792 / 1792x1024

  • Wide/tall format
  • 1024x1792 or 1792x1024 resolution
  • Standard quality

HD 1024x1024

  • 1024x1024 resolution
  • HD quality
  • Enhanced detail

HD 1024x1792 / 1792x1024

  • Wide/tall format
  • 1024x1792 or 1792x1024 resolution
  • HD quality

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Hidden Costs to Budget For

Watch for 7 hidden costs
  • ChatGPT Plus includes other features - DALL-E is part of bundle
  • API pricing is per-image with no volume discounts
  • Free tier very limited - 2 images/day
  • HD quality doubles the API cost
  • Larger image sizes cost more
  • API requires OpenAI account and billing setup
  • Rate limits may apply for high-volume API use
Tip

Ask your DALL-E 3 sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown โ†’

Frequently Asked Questions

01 How much does DALL-E 3 cost?

DALL-E 3 access methods: ChatGPT Free (2 images/day), ChatGPT Plus ($20/month, ~50 images/day), or API ($0.04-$0.12/image). Most users access DALL-E through ChatGPT Plus which bundles it with GPT-4 and other features.

02 Is DALL-E 3 free?

DALL-E 3 has limited free access through ChatGPT Free (about 2 images per day). For practical use, ChatGPT Plus at $20/month provides ~50 images/day. The API is pay-per-image with no free tier beyond initial credits.

03 DALL-E 3 vs Midjourney: Which is better?

DALL-E 3 excels at following precise prompts, text rendering in images, and photorealism. Midjourney produces more artistic, stylized images. DALL-E via ChatGPT is $20/month; Midjourney starts at $10/month. Try both - they have different strengths.

04 How do I access DALL-E 3?

Access DALL-E 3 through: 1) ChatGPT at chat.openai.com (free limited or Plus), 2) Microsoft Copilot (free with limits), 3) OpenAI API for developers. ChatGPT is the easiest way for most users.

05 What are DALL-E 3 API prices?

DALL-E 3 API pricing: Standard 1024x1024 $0.04/image, Standard 1792x1024 $0.08/image, HD 1024x1024 $0.08/image, HD 1792x1024 $0.12/image. No subscription - pay per image generated.

06 How many DALL-E images can I generate?

ChatGPT Free: ~2 images/day. ChatGPT Plus: ~50 images/day (varies by model usage). API: Unlimited (pay per image). Microsoft Copilot: 15 boosts/day free, 100/day with Pro.

07 Can I use DALL-E images commercially?

Yes, OpenAI grants you rights to use DALL-E images commercially, including for products and marketing. However, you must follow OpenAI's content policy and usage terms. Review their Terms of Use for specifics.

08 What is DALL-E HD quality?

DALL-E HD (High Definition) produces images with more detail and finer quality compared to standard. HD costs 2x more via API ($0.08 vs $0.04 for 1024x1024). ChatGPT Plus uses a mix of standard and HD automatically.

09 Is DALL-E better than Stable Diffusion?

DALL-E 3 is easier to use with natural language prompts and better at following instructions. Stable Diffusion offers more control, local running, and no per-image costs. DALL-E is better for beginners; Stable Diffusion for customization.

10 Does Microsoft Copilot include DALL-E?

Yes, Microsoft Copilot uses DALL-E 3 for image generation. Free users get 15 images/day ('boosts'); Copilot Pro ($20/month) gets 100/day. It's another way to access DALL-E without ChatGPT.

11 Can DALL-E 3 generate text in images?

Yes, DALL-E 3 is one of the best AI models for rendering text in images. It can accurately include words, signs, and labels. This is a key advantage over Midjourney which struggles with text.

12 What image sizes does DALL-E 3 support?

DALL-E 3 supports: 1024x1024 (square), 1024x1792 (portrait), and 1792x1024 (landscape). These are the native sizes - larger sizes require upscaling with other tools.