Looka Pricing 2026

Looka offers four pricing options: Basic Logo Package at $35 one-time (PNG only), Premium Logo Package at $72 one-time (multi-format including vector), Brand Kit Subscription at $96/year (logo + 300+ branded templates), and Brand Kit Web Subscription at $129/year (everything plus an AI-generated website). Logo packages are one-time purchases, while Brand Kits are annual subscriptions.

Looka is free to design with - you can create and customize logos at no cost using the AI logo maker. However, downloading your finished logo requires purchasing a package starting at $35 one-time for a basic PNG file or $72 one-time for high-resolution multi-format files. There is no free download option or free plan.

Looka is an AI-powered logo and brand identity platform that uses machine learning to generate custom logo designs based on your preferences for style, colors, symbols, and industry. Beyond logos, Looka creates complete brand kits with 300+ marketing assets including business cards, social media templates, letterheads, and even a basic website. It's designed for entrepreneurs and small businesses who need professional branding without hiring a designer.

Looka specializes in AI-generated logo creation with complete brand identity packages, with a Basic Logo Package at $35 one-time and a Brand Kit Subscription at $96/year. Canva offers a broader design platform with manual logo templates as part of its paid plan. Looka is better for dedicated logo and branding needs, while Canva is more versatile for ongoing design work beyond logos.

Yes, once you purchase any Looka package (Basic, Premium, or Brand Kit), you have full ownership and commercial rights to your logo. You can use it for any purpose including business registration, marketing materials, and merchandise. Brand Kit subscribers retain logo ownership even after canceling their subscription.

The Premium Logo Package ($72 one-time) and both Brand Kit plans include unlimited post-purchase design changes, allowing you to modify colors, fonts, layout, and symbols at any time. The Basic Logo Package ($35 one-time) does not include post-purchase editing - you get a single PNG download as-is.

The Basic Logo Package ($35 one-time) provides only a low-resolution PNG file. The Premium Logo Package ($72 one-time) and Brand Kit plans include high-resolution PNG, EPS (vector), SVG (vector), and PDF files, plus multiple color variations and transparent background versions. Vector formats (EPS, SVG) are essential for professional print work.

The Brand Kit Subscription ($96/year) is worth it if you need more than just a logo file. It includes 300+ branded marketing assets - social media templates, business cards, email signatures, letterheads, brand guidelines, and 20+ logo variations for different platforms. For businesses needing a complete visual identity, the Brand Kit saves significant design costs. If you only need a logo file, the Premium Logo Package at $72 one-time is sufficient.

The Brand Kit Subscription costs $96/month and includes over 300 branded assets that regenerate whenever you update your logo. This includes 28 file types, 20+ social media logo variants, 50+ branded social post templates, business card designs, email signatures, letterhead, invoice templates, and brand guideline documents.

Yes, Looka subscriptions can be canceled easily by emailing customer support. Multiple users report receiving fast, friendly refunds when they no longer needed the service, even for auto-renewed subscriptions.

Some users report confusion about pricing packages and what's included. Additionally, some templates may be low resolution, which could require purchasing higher-quality files or hiring a designer for print-ready materials. Review the package details carefully before purchase.