Luma Dream Machine vs Hailuo AI
AI Video Generators pricing comparison · 2026
Luma Dream Machine pricing ranges from $0.004–$0.32/per million pixels / per second, while Hailuo AI ranges from $0–$199.99/month. Luma Dream Machine is typically 100% more affordable, though your actual cost depends on tier and team size.
AI Video Generators
Luma Dream Machine
$0.004–$0.32
/per million pixels / per second
Full pricing breakdown →
VS
Luma Dream Machine and Hailuo AI both operate in the ai video generators category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Luma Dream Machine | Hailuo AI |
|---|---|---|
| Build (usage-based) | Custom | Free /month |
| Scale | Custom | $7.99 /month |
| Pro | — | $24.99 /month |
| Master | — | $63.99 /month |
| Max | — | $199.99 /month |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
Luma Dream Machine
3 scenarios$30/month (Standard)
Casual Creator
120 videos monthly without watermarks. Clean pricing model.
$0 (Free)
Free Explorer
30 videos/month to evaluate Dream Machine's motion quality.
$100/month (Pro)
Professional
400 videos with commercial license and best quality.
Hailuo AI
7 scenarios$14.99/month (Standard)
Social Media Creator
1,000 credits for ~20-33 short (6-second) videos per month, sufficient for daily social media posting with watermark-free downloads and commercial rights
$54.99/month (Pro)
Marketing Team
4,500 credits for ~90-150 videos per month with 10-second length, 2 parallel generations for faster turnaround, and access to the latest Hailuo 02 model
$199.99/month (Max)
Production Studio
20,000 credits plus unlimited Relax Mode generation using Hailuo 01 & 02 models, enabling hundreds of videos per month with maximum throughput and all model access
Contract Terms
| Term | Luma Dream Machine | Hailuo AI |
|---|---|---|
| Auto-renewal | Yes | Yes |
| Cancellation | — | Unclear — cancellation interface is reported as difficult to locate; users report charges persisting after confirmed cancellation |
| Minimum commitment | 1 month | Monthly or annual (both options available based on user reports) |
| Price escalation | Users report pricing has increased over time, with expectations of continued increases | No published schedule; users report charges to old saved card data when switching between monthly and annual plans without warning |
| Can downgrade | Yes | — |