VPN Pricing Benchmarks 2026: 16 Products Compared
Statistics / VPN Pricing Benchmarks 2026
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Statistic · 3 sections · Updated Oct 20, 2026

Market Median (16 products)

VPN pricing varies across per-seat, per-usage, and enterprise-quoted tiers. Published list prices on vendor pricing pages form the basis of this benchmark; quote-only products are listed but left out of the medians.

Entry-tier median is $2.49, top-tier median $11 (products with published prices only).

Per-Product Pricing

Product Entry Median Top Unit
Astrill VPN $15 $30 $30 month
Bitdefender VPN $6.99 $35 $35 month
CyberGhost VPN $2.19 $6.00 $13 month
ExpressVPN $2.49 $5.49 $23 month
IPVanish $2.39 $2.99 $3.59 month
IVPN $6.00 $8.00 $10 month
Mullvad VPN $5.50 $5.50 $5.50 month
NordVPN $3.49 $5.49 $7.49 month
PrivadoVPN $0 $5.50 $11 month
Private Internet Access $1.59 $6.77 $12 month
Proton VPN $0 $4.99 $13 month
PureVPN $13 $16 $20 month
Surfshark $2.49 $12 $21 month
TunnelBear $0 $2.88 $5.75 month
VyprVPN $3.00 $6.50 $10 month
Windscribe $0 $4.50 $9.00 month

What this table shows

Low is the entry-tier price (often a free or starter plan). Median is the middle price across published tiers. High is the top published tier. Custom means the vendor publishes no list price (quote only); those rows are left out of the medians.

Frequently Asked Questions

01 What do vpn actually cost?

Across 16 tracked products, the entry-tier median is $2.49 and the top-tier median is $11. Individual products vary significantly — see the per-product table above.

02 Which VPN product is cheapest?

PrivadoVPN has the lowest entry-tier price in our tracked set.

03 Which VPN product is most premium?

Bitdefender VPN has the highest top-tier list price among tracked products.

04 How accurate is this pricing data?

Prices are sourced from vendor pricing pages and automatically re-checked. Any tier marked 'custom' has no public list price; negotiated deals aren't shown here.