Quick Answer

SMS Marketing software pricing ranges from $0 to $5.0k per user per month in 2026. The category average is $535/user/month. 4 of 5 tools offer free tiers.

Quick Picks

Best Value

Klaviyo SMS

From $0/month

Best Free Tier

Klaviyo SMS

Free plan available

Most Feature-Rich

Attentive

Up to $5.0k/month

Full Comparison Matrix

Product Starting Price Popular Tier Enterprise Free Tier Best For
Klaviyo SMS $0 /month $35 /month $35 /month Yes Testing SMS marketing
SMSBump $0 /month $39 /month $199 /month Yes Small stores testing SMS marketing
Postscript $0 /month $300 /month $1.5k /month Yes Small Shopify stores testing SMS
Twilio $0 /month $300 /month $2.0k /month Yes Businesses needing SMS capabilities
Attentive $500 /month $2.0k /month $5.0k /month No E-commerce brands starting with SMS marketing

Category Summary

5

Products

$100

Avg Starting

$535

Avg Popular

4

Free Tiers

SMS Marketing Pricing FAQ

01 What is SMS marketing?

SMS marketing involves sending promotional text messages to customers who have opted in, for sales, updates, and engagement.

Trends