Quick Answer
Last verified:

Hotjar pricing varies by team size and features, ranging from $0 to $49 per month in 2026. Your actual cost depends on the tier you choose, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes
  • Billing: Monthly and annual (save 15-20%)
  • Hidden costs: Add ~35% for implementation, support, and training

Hotjar offers 4 pricing tiers: Free, Growth, Pro, Enterprise. Standard paid plans include Free at $0/month, Growth at $49/month. The Growth plan is growing teams.

Compared to other session replay & heatmaps software, Hotjar is positioned at the budget-friendly price point.

Last verified: February 2026 | Sources: 1 pricing pages and reviews

All Hotjar Plans & Pricing

Plan Monthly Annual Best For
Free sessions: 200000 Free Free 0 Getting started
Growth $49 /month $39 /monthSave 20% Growing teams
Pro Contact Contact Large-scale optimization
Enterprise Contact Contact Enterprise organizations
View all features by plan

Free

  • Up to 200k monthly sessions
  • Session replay
  • Unlimited heatmaps
  • 7 integrations

Growth

  • Starting at 7k sessions
  • AI insights
  • 13 months data retention
  • 9 integrations

Pro

  • Starting at 1m sessions
  • Revenue metrics
  • 115+ integrations

Enterprise

  • Custom limits
  • Enterprise support

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Hidden Costs to Budget For

Watch for 4 hidden costs
  • Session limits enforced on lower tiers
  • Data retention limited on Basic plan
  • Team member limits on lower plans
  • Survey response limits on free tier
Tip

Ask your Hotjar sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Frequently Asked Questions

01 How much does Hotjar cost?

Pricing varies by plan. Check the official pricing page for current rates.

02 Does Hotjar have a free tier?

Check the pricing section above for free tier availability.

03 What are the main features of Hotjar?

Key features include the items listed in the pricing tiers above.

04 Is Hotjar worth the price?

Value depends on your specific needs and use case. Compare features across plans.