Shopify Plus Pricing 2026
Complete pricing guide with plans, hidden costs, and cost analysis
Shopify Plus has a free plan. Paid plans start at $2300/month (Shopify Plus (3-Year Term)) and go up to $40000/month.
Shopify Plus costs $2.3K to $40K per month as of March 2026, with 3 plans available including a free tier. Plans: Shopify Plus (3-Year Term) at $2300/month, Shopify Plus (1-Year Term) at $2500/month, and Shopify Plus (High Volume / Custom) (free). Enterprise pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.
Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: Yes
Shopify Plus offers 3 pricing tiers: Shopify Plus (3-Year Term), Shopify Plus (1-Year Term), Shopify Plus (High Volume / Custom). A free plan is available. Paid plans include Shopify Plus (3-Year Term) at $2300/month, Shopify Plus (1-Year Term) at $2500/month. The Shopify Plus (1-Year Term) plan is brands wanting shopify plus flexibility without multi-year commitment.
Compared to other enterprise e-commerce software, Shopify Plus is positioned at the premium price point.
- Median contract: $30,000/yr from 0 purchases
- Average negotiated discount: 92%
- 5 documented hidden costs beyond list price
- Contracts auto-renew
How much does Shopify Plus cost?
Shopify Plus Pricing Overview
Shopify Plus has 3 pricing plans, including a free tier. Paid plans range from $2,300 to $40,000/month. The Shopify Plus (3-Year Term) plan costs $2,300/month, best for high-growth dtc brands committing to the shopify ecosystem long-term. The Shopify Plus (1-Year Term) plan costs $2,500/month, best for brands wanting shopify plus flexibility without multi-year commitment. The Shopify Plus (High Volume / Custom) plan is free and is best for enterprise brands doing $100m+ in annual revenue needing custom terms.
Shopify Plus contracts auto-renew, with a 1-3 years minimum commitment.
The median Shopify Plus customer pays $30,000/year, with an average 92% discount available through negotiation.
There are at least 5 documented hidden costs beyond Shopify Plus's list price, including implementation, training, and add-on fees.
This pricing was last verified in January 28, 2026 from 6 independent sources.
Shopify Plus is the enterprise tier of Shopify, the world's largest e-commerce platform by merchant count. Shopify Plus powers over 30,000 high-volume brands including Allbirds, Gymshark, Heinz, Staples, and Fashion Nova. It offers advanced checkout customization, multi-store management with up to 10 expansion stores, automation via Shopify Flow, and the industry's largest app ecosystem with 8,000+ integrations. Shopify Plus is the go-to enterprise solution for DTC brands and high-growth retailers seeking speed to market without enterprise-level complexity.
Shopify Plus pricing starts at $2,300/month on a 3-year contract or $2,500/month on a 1-year term. For stores exceeding $800K in monthly revenue, a variable platform fee of 0.25-0.40% applies on sales above that threshold, capped at $40,000/month. Beyond the base subscription, expect to spend $500-$1,000+/month on third-party apps, $150-$250/hour for custom development, and $250/month for each additional expansion store beyond the 10 included.
This guide breaks down Shopify Plus pricing for 2026, explains the variable platform fee structure, reveals hidden costs, and compares the total cost of ownership against BigCommerce Enterprise, Adobe Commerce, and other enterprise alternatives.
How Shopify Plus Pricing Compares
Shopify Plus starts at $2300/month. Compare: BigCommerce Enterprise ($1000–$15000/month), Adobe Commerce (Magento) ($1833–$10417/month), Salesforce Commerce Cloud ($5000–$41667/month).
All Shopify Plus Plans & Pricing
| Plan | Monthly | Annual | Best For |
|---|---|---|---|
| Shopify Plus (3-Year Term) Monthly revenue cap: $800K/month before variable fee appliesVariable fee: 0.35% of sales above $800K/month | $2300 /month | $2300 /year | High-growth DTC brands committing to the Shopify ecosystem long-term |
| Shopify Plus (1-Year Term) Monthly revenue cap: $800K/month before variable fee appliesVariable fee: 0.40% of D2C volume + 0.18% of B2B volume above threshold | $2500 /month | $2500 /year | Brands wanting Shopify Plus flexibility without multi-year commitment |
| Shopify Plus (High Volume / Custom) GMV: $100M+ annuallyPlatform fee: Custom negotiated rate | Contact Sales | Contact Sales | Enterprise brands doing $100M+ in annual revenue needing custom terms |
View all features by plan
Shopify Plus (3-Year Term)
- 10 expansion stores included
- Unlimited staff accounts
- Shopify Flow automation
- Advanced checkout customization with Checkout Extensibility
- B2B on Shopify (wholesale channel)
- Shopify Audiences for ad targeting
- Lower credit card processing rates (2.15% + $0.30)
Shopify Plus (1-Year Term)
- All Shopify Plus features
- 10 expansion stores included
- Unlimited staff accounts
- Shopify Flow automation
- Advanced checkout customization
- B2B on Shopify
- Shopify Audiences
Shopify Plus (High Volume / Custom)
- All Shopify Plus features
- Custom pricing negotiation
- Dedicated launch engineer
- Merchant Success Manager
- Custom API rate limits
- Priority support with dedicated SLA
Compare Shopify Plus vs Alternatives
Before committing to Shopify Plus, compare pricing with these 3 alternatives in the same category.
Mid-market brands wanting zero transaction fees and lower base cost
Compare pricingBrands needing deep customization and full source code access
Compare pricingEnterprise retailers with existing Salesforce CRM investment
Compare pricingWhat Companies Actually Pay for Shopify Plus
The median Shopify Plus buyer pays $30,000/year based on 0 verified purchase transactions, with an average 92% savings through negotiation.
with negotiation
Shopify Plus Year 1 Total Cost by Company Size
Real deployment costs including licenses, implementation, training, and admin — not just the sticker price.
A direct-to-consumer brand with $5M in annual sales, single Shopify Plus storefront, 15 apps, using Shopify Payments, basic checkout customization.
A retailer running 5 storefronts (3 brands + B2B + international), 25+ apps, Shopify Flow automations, custom checkout via Shopify Functions, integrated with ERP.
A large enterprise with 10+ storefronts globally, custom checkout flows, extensive B2B operations, dedicated development team, heavy API usage, negotiated custom terms.
Suitable for businesses transacting over £1 million in annual revenue with moderate customization needs
Running three separate regional stores with standard app requirements
How Shopify Plus Pricing Compares
| Software | Starting Price | Top Price |
|---|---|---|
| Shopify Plus | $2300/month | $40000/month |
| Adobe Commerce (Magento) | $22000/year | $125000/year |
| BigCommerce Enterprise | $1000/month | $15000/month |
| commercetools | $40000/year | $500000/year |
| Salesforce Commerce Cloud | $60000/year | $500000/year |
| SAP Commerce Cloud | $150000/year | $1000000/year |
Shopify Plus Contract Terms
Shopify Plus contracts auto-renew. Changes require advance notice. These terms are sourced from verified buyer experiences.
How to Negotiate Shopify Plus Pricing
Shopify Plus contracts are negotiable — buyers save an average of 92% off list price. These 1 tactics are sourced from real buyer experiences and procurement specialists.
Shopify Plus offers lower monthly pricing with a 3-year commitment ($2,300/month) versus a 1-year term ($2,500/month), saving $200/month or $2,400/year.
Current tier dataShopify Plus Pricing FAQ
01 How much does Shopify Plus cost per month?
Shopify Plus starts at $2,300/month on a 3-year contract or $2,500/month on a 1-year contract. This is the minimum platform fee. For stores exceeding $800K in monthly revenue, a variable fee of 0.25-0.40% applies on sales above that threshold, capped at $40,000/month. Most Shopify Plus merchants pay $2,300-$5,000/month in platform fees.
02 What is the Shopify Plus variable platform fee?
Shopify Plus charges a variable platform fee when your monthly revenue exceeds $800K. On a 3-year term, this is 0.35% of monthly sales volume above the threshold. On a 1-year term, it is 0.40% for D2C volume and 0.18% for B2B volume. The maximum platform fee is capped at $40,000/month regardless of sales volume, providing cost predictability for very high-revenue brands.
03 Does Shopify Plus charge transaction fees?
Shopify Plus waives its additional transaction fee only when you use Shopify Payments as your primary payment gateway. If you use a third-party payment provider like PayPal, Stripe, or Authorize.net, Shopify charges an additional 0.15-0.20% per transaction on top of whatever your payment provider charges. This makes Shopify Payments effectively mandatory for most merchants to avoid extra fees.
04 What is included in Shopify Plus vs standard Shopify plans?
Shopify Plus includes everything in Advanced Shopify plus: 10 expansion stores, unlimited staff accounts, Shopify Flow automation, advanced checkout customization via Checkout Extensibility, B2B wholesale channel, Shopify Audiences for ad targeting, lower credit card rates (2.15% + $0.30), a dedicated Merchant Success Manager, and Shopify Plus Partner support. Standard Shopify plans cap staff accounts and lack checkout customization.
05 Is Shopify Plus worth it over Shopify Advanced?
Shopify Plus is worth the upgrade if you are doing $1M+ in annual revenue and need checkout customization, multi-store management, advanced automation via Flow, or B2B capabilities. The break-even point is roughly when the cost savings from lower transaction fees and the value of Plus-exclusive features exceed the ~$2,000/month premium over Advanced ($399/month). Most brands benefit once they hit $2-5M in annual revenue.
06 How does Shopify Plus compare to BigCommerce Enterprise?
Shopify Plus ($2,300/month) costs roughly 2x more at the base level than BigCommerce Enterprise (~$1,000/month). Shopify Plus has a vastly larger app ecosystem (8,000+ apps vs 1,000+), better checkout customization, and more agency partners. BigCommerce Enterprise offers zero transaction fees on any gateway, stronger native B2B features, and more API flexibility. Choose Shopify Plus for ecosystem breadth, BigCommerce for cost efficiency.
07 Can I negotiate Shopify Plus pricing?
Yes, Shopify Plus pricing is negotiable, especially for high-volume merchants. Key negotiation levers include multi-year commitments (3-year contracts get the lowest rate), high GMV projections, competitive bids from BigCommerce or Adobe Commerce, and timing negotiations around Shopify's quarter-end. Merchants doing $50M+ annually can often negotiate custom variable fee rates below the standard 0.25-0.40%.
08 How long does it take to migrate to Shopify Plus?
A typical Shopify Plus migration takes 4-12 weeks for a straightforward setup and 3-6 months for complex enterprise migrations. Simple migrations from other Shopify plans or basic platforms can be done in 2-4 weeks. Migrating from Magento, Salesforce Commerce Cloud, or custom platforms with complex data structures, integrations, and custom functionality typically takes 4-6 months with agency support.
09 When should I upgrade from regular Shopify to Shopify Plus?
Shopify Plus is recommended for merchants transacting over £1 million in revenue per year. At this revenue level, the lower transaction rates and advanced features make the higher platform fee cost-effective. You'll also need Plus if you require advanced B2B functions, checkout customizations, or multi-market setups.
10 Does Shopify Plus include all the features I need or will I need apps?
Many essential features require third-party apps with separate subscription fees. Examples include advanced subscriptions, loyalty programs, advanced search functionality, and international tax compliance tools. Budget $50-$500/month for necessary apps beyond the base platform cost.
11 What are the transaction fees if I don't use Shopify Payments?
If you choose not to use Shopify Payments and instead use a third-party payment gateway, Shopify charges additional transaction fees on top of standard credit card processing fees. Using Shopify Payments eliminates these extra transaction fees.
12 Can I run multiple brands or regions on one Shopify Plus account?
No, Shopify Plus requires creating entirely separate stores for multiple brands or regions rather than offering a true multi-storefront environment. Each store requires its own monthly subscription fee of $2,300-$2,500.
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