Quick Answer
Last verified:
High confidence

Ahrefs costs Free to $1.5K per month as of November 2026, with 10 plans available including a free tier. Plans: Ahrefs Free (free), Starter at $29/month, Brand Radar custom prompt package: Basic at $50/month, Brand Radar custom prompt package: Growth at $100/month, Lite at $129/user/month, Brand Radar AI (starting from) at $199/month, Standard at $249/user/month, Brand Radar custom prompt package: Scale at $250/month, Advanced at $449/user/month, and Enterprise at $1.5K/month (billed annually). Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Ahrefs offers 10 pricing tiers: Ahrefs Free, Starter, Brand Radar custom prompt package: Basic, Brand Radar custom prompt package: Growth, Lite, Brand Radar AI (starting from), Standard, Brand Radar custom prompt package: Scale, Advanced, Enterprise. A free plan is available. Paid plans include Starter at $29/month, Brand Radar custom prompt package: Basic at $50/month, Brand Radar custom prompt package: Growth at $100/month. The Starter plan is individuals doing light keyword and competitor research.

Last verified: | Sources: 8 pricing pages and reviews
Armed & Ready — Try Ahrefs Free

Ahrefs pricing negotiability depends on its billing model. Ahrefs lists $0-$1499/month across 10 tiers (Ahrefs Free, Starter, Brand Radar custom prompt package: Basic). Best times to negotiate: quarter-ends (Mar, Jun, Sep, Dec). Verified from 8 sources by CostBench.

Negotiation Tactics

Ahrefs's $0-$1499/month per-seat pricing across 10 tiers (Ahrefs Free, Starter, Brand Radar custom prompt package: Basic) means your leverage grows with seat count and annual commitment — list price is the starting point for a larger team.

See the software negotiation guide for the full playbook.

Use These Alternatives as Leverage

Semrush

$117-449/month

Semrush offers broader marketing tools beyond SEO (PPC, social, content), but Ahrefs has a superior backlink database and cleaner UX for pure SEO work

Clearscope

$15.0-$399.0/user/mo

Alternative to Ahrefs in the same category

Frase

$0.2-$720.0/user/mo

Alternative to Ahrefs in the same category

Frequently Asked Questions

01 Is Ahrefs pricing negotiable?

Ahrefs lists $0-$1499/month across 10 tiers (Ahrefs Free, Starter, Brand Radar custom prompt package: Basic). How much room there is to negotiate depends on the billing model — per-seat pricing gives you more leverage as seat count and commitment grow.

02 What discounts can I expect from Ahrefs?

We don't have verified Ahrefs-specific discount data yet, so we won't quote a number. Ahrefs lists $0-$1499/month across 10 tiers (Ahrefs Free, Starter, Brand Radar custom prompt package: Basic). See our negotiation guide for how to estimate your leverage.

You Know What to Ask For — Try Ahrefs Free

Want the Full Negotiation Playbook?

Our comprehensive guide covers 12 proven tactics, email templates, timing strategies, and expert tips for negotiating any software contract.

Read the Complete Negotiation Guide →
Free Tools

Draft Your Ahrefs Negotiation Email

Use our AI email generator to craft the perfect negotiation message for your Ahrefs renewal or new purchase.

Generate Negotiation Email →

Check current Ahrefs pricing

Prices and terms change; verify against the live pricing page.

See Ahrefs Pricing