Quick Answer
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ManyChat pricing varies by team size and features, ranging from $0 to $800 per month in 2026. Your actual cost depends on the tier you choose, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available
  • Billing: Monthly and annual (save 15-20%)
  • Hidden costs: Add ~35% for implementation, support, and training

Hidden Costs Breakdown

1

Pro pricing scales by contacts: ManyChat Pro starts at $15/month for small contact lists, but costs scale significantly with audience size -- 10,000 contacts costs ~$145/month, 50,000 contacts costs ~$545/month, and 100,000+ contacts can exceed $1,000/month

2

AI features require $29/month add-on: ManyChat AI (chatbot responses, content generation) costs an additional $29/month on Pro plans -- this is not included in base Pro pricing, so total cost is Pro tier + $29 for AI capabilities

3

WhatsApp messaging costs extra: WhatsApp Business API charges per conversation (typically $0.005-0.05 per conversation depending on region and conversation type) via Meta's official pricing -- this is separate from ManyChat subscription

4

SMS carrier fees are separate: SMS costs ~$0.01-0.03 per message depending on carrier and region -- a campaign to 10,000 contacts costs $100-300 in SMS fees on top of ManyChat subscription

5

Annual billing discount 25-30%: While ManyChat offers 25-30% discounts for annual billing, this requires full upfront payment -- $15/month Pro drops to ~$11/month annual ($132 upfront), saving $48/year

6

Elite pricing not transparent: Elite plan requires contacting sales for custom quotes -- typical minimum is $800-2,000/month for high-volume brands, with no public pricing transparency

Example: True Cost for 25 Users

License (25 × $15 × 12) $4,500/yr
Implementation (one-time) +$15,000–$50,000
Premium Support (20%) +$900/yr
Training (25 × $500) +$12,500
Admin (part-time) +$15,000–$25,000/yr
Year 1 Total $31,750–$67,200
That's 1.8–2.5× the advertised license price.

Frequently Asked Questions

01 What hidden costs should I budget for with ManyChat?

Beyond the license fee, budget for implementation ($5K-$100K+), training ($500-$2K per user), premium support (15-20% of license), and admin costs. Most companies see 40-60% higher total cost than the listed price.

02 Does ManyChat charge for implementation?

ManyChat doesn't include implementation in the license cost. Implementation is typically done by partners and costs range from $5,000 for basic setup to $100,000+ for enterprise deployments with customization.

03 How much does ManyChat support cost?

Basic support is included, but premium support (faster response times, 24/7 availability) typically adds 15-20% to your annual contract. This can be thousands of dollars per year for larger deployments.

04 Are there storage costs with ManyChat?

Most ManyChat plans include limited storage. Once you exceed the included amount, you'll pay overage fees which can range from $50-$500+ per month depending on data volume.

05 What add-ons cost extra with ManyChat?

Many features marketed as part of ManyChat are actually add-ons: advanced reporting, API access, integrations, and specialized modules. Each can add $10-$100+ per user per month.

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