Brevo vs Mailchimp Pricing 2026
Complete pricing comparison between Brevo and Mailchimp. Find out which marketing automation tool is right for you.
Brevo pricing ranges from $0–$65/month, while Mailchimp ranges from $0–$350/month. Mailchimp is typically 20% more affordable, though your actual cost depends on tier and team size.
The right choice between Brevo and Mailchimp depends on your specific requirements: team size, feature needs, and integration requirements all affect which option delivers better value.
See the tier-by-tier breakdown below to compare specific plans, or use our calculators to estimate costs: Brevo calculator | Mailchimp calculator
Comparing Brevo and Mailchimp for Marketing Automation solutions in 2026. This comparison covers pricing tiers, features, and value for different business sizes.
Pricing Tier Comparison
| Tier | Brevo | Mailchimp |
|---|---|---|
| Free | Free /month | Free /month |
| Starter | $25 /month | $13 /month |
| Business | $65 /month | $20 /month |
| Enterprise | Free | $350 /month |
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Our Verdict
Choose Brevo if their feature set aligns better with your use case. Choose Mailchimp if their platform better fits your specific requirements.
Frequently Asked Questions
01 Which is cheaper: Brevo or Mailchimp?
Both platforms offer custom pricing that varies based on company size, features needed, and contract terms. Request quotes from both vendors to compare at your specific usage level.
02 How does Brevo pricing compare to Mailchimp?
Brevo offers 4 pricing tiers starting with Free, while Mailchimp has 4 tiers beginning with Free. Brevo's median price is around $25 while Mailchimp's is $20.
03 Which is better for small businesses: Brevo or Mailchimp?
Both platforms typically target mid-market and enterprise customers with custom pricing. Small businesses should request quotes from both and compare feature-to-price ratios based on their specific needs.