Monthly recap
Software pricing changes — July 2026
Every tracked movement across the CostBench pricing database this month, aggregated.
Changes tracked
108
Products touched
107
Median movement
24.2%
Increases / decreases
37 / 31
Top categories this month
Biggest movers
- 11 Shopify POS $89 → $2.3K/location/month +2484.3%
- 1 HubSpot Service Hub $20 → $150/seat/month +650%
- 12 Tana $18 → $120/month +566.7%
- 8 Plus AI $40 → $240/user/month +500%
- 14 WellSaid Labs $55 → $160/month +190.9%
- 12 Surfer SEO $359 → $999/month +178.3%
- 9 Replit AI $40 → $100/month +150%
- 1 Hubstaff $10 → $25/user/month +150%
- 5 Photoroom $35 → $82.50/month +135.7%
- 12 Synder $275 → $600/month +118.2%
- 9 RunPod $3.49 → $7.39/GPU/hour +111.7%
- 12 Stable Diffusion $10 → $0.08/month or per image -99.2%
- 6 Papertrail $280 → $5/month -98.2%
- 9 Resemble AI $499 → $20/month -96%
- 9 Recurly $5K → $249/month -95%
Showing the 15 largest movements this month by percent change. The full list runs to 108 entries — if you're tracking a specific product, see its page.