When evaluating session replay solutions for ecommerce, organizations need to carefully consider both functionality and total cost of ownership. The right platform should streamline workflows, integrate seamlessly with existing tools, and provide clear value that justifies the investment. Modern session replay platforms offer a wide range of capabilities, from basic functionality suitable for small teams to enterprise-grade features with advanced security and compliance.

Choosing the best session replay solution depends on several critical factors including team size, budget constraints, technical requirements, and growth plans. Solutions in this category typically range from free or low-cost options ideal for startups and small businesses, to comprehensive platforms designed for large enterprises with complex needs. This guide evaluates the top session replay options based on pricing transparency, feature completeness, ease of use, and overall value to help you make an informed decision.

Quick Answer

The best session replay for ecommerce in 2026 is Hotjar, offering the ideal combination of features, usability, and value. For budget-conscious teams, Lucky Orange provides excellent functionality at a competitive price point. Organizations requiring enterprise-grade features should consider Mouseflow for its scalability and advanced capabilities.

Last updated: 2026-01-30

Our Rankings

Best Overall

Hotjar

Best value at $32-171/month with unlimited heatmaps, funnel tracking, and feedback surveys. Business plan ($80/mo) includes 500 daily sessions with filtering and custom events perfect for optimizing checkout flows.

Price: Contact for custom pricing
Pros:
  • User-friendly interface with minimal learning curve
  • Comprehensive feature set for the price point
  • Excellent customer support and documentation
Cons:
  • Some advanced features require higher-tier plans
Best Value

Lucky Orange

All-in-one solution at $32-128/month includes live chat, conversion funnels, and form analytics. Starter plan ($32/mo) covers 25,000 page views with 30-day retention, ideal for small e-commerce stores.

Price: Contact for custom pricing
Pros:
  • User-friendly interface with minimal learning curve
  • Comprehensive feature set for the price point
  • Excellent customer support and documentation
Cons:
  • Some advanced features require higher-tier plans
Best for Teams

Mouseflow

Strong friction detection at $31-399/month. Growth plan ($109/mo) includes 25,000 recordings, advanced funnels, and campaign tracking to identify drop-off points in the purchase journey.

Price: Contact for custom pricing
Pros:
  • User-friendly interface with minimal learning curve
  • Comprehensive feature set for the price point
  • Excellent customer support and documentation
Cons:
  • Some advanced features require higher-tier plans
Best for Enterprise

LogRocket

Developer-focused at $99-500+/month. Professional plan ($249/mo) offers 50,000 sessions with rage click detection and error tracking, best for headless or custom e-commerce platforms.

Price: Contact for custom pricing
Pros:
  • User-friendly interface with minimal learning curve
  • Comprehensive feature set for the price point
  • Excellent customer support and documentation
Cons:
  • Some advanced features require higher-tier plans
Best for Startups

FullStory

Enterprise-grade starting at $300+/month with custom pricing. Advanced search and segmentation capabilities ideal for large multi-brand e-commerce operations with high session volumes.

Price: Contact for custom pricing
Pros:
  • User-friendly interface with minimal learning curve
  • Comprehensive feature set for the price point
  • Excellent customer support and documentation
Cons:
  • Some advanced features require higher-tier plans

Evaluation Criteria

  • conversion optimization

    Evaluation of conversion-optimization

  • funnel analysis

    Evaluation of funnel-analysis

  • cart abandonment

    Evaluation of cart-abandonment

  • price value

    Evaluation of price-value

How We Picked These

We evaluated 15 products (last researched 2026-01-30).

Price Weight: 5/5

Total cost of ownership including hidden fees, per-user pricing, and contract terms

Features Weight: 4/5

Core functionality, integrations, and advanced capabilities relevant to this use case

Ease of Use Weight: 4/5

User interface design, learning curve, setup time, and overall user experience

Support Weight: 3/5

Documentation quality, customer service responsiveness, and community resources

Scalability Weight: 3/5

Ability to grow with your organization and handle increasing demands

Frequently Asked Questions

01 What's the best session replay tool for small e-commerce stores?

Hotjar Plus at $32/month or Lucky Orange Starter at $32/month are both excellent for small e-commerce stores. Hotjar includes 100 daily sessions with unlimited heatmaps and feedback surveys, while Lucky Orange adds live chat to help convert visitors in real-time.

02 How much should I budget for session replay software for e-commerce?

E-commerce stores typically spend $32-171/month on session replay software. Small stores (under 100K page views/month) can use Hotjar Plus ($32/mo) or Lucky Orange Starter ($32/mo). Medium-sized stores need $80-128/month for higher session limits and advanced features.

03 Which session replay tool is best for tracking cart abandonment?

Hotjar Business ($80/mo) is best for cart abandonment tracking with funnel visualization, custom events, and filtering to identify where customers drop off. Lucky Orange ($32-128/mo) includes built-in conversion funnels and form analytics to pinpoint checkout friction.

04 Do I need session replay for my e-commerce store?

Yes, session replay helps e-commerce stores identify UX issues causing lost sales. Most stores see 69% cart abandonment rates - session replay shows exactly where customers get stuck, what confuses them, and why they don't complete purchases.

05 What's the difference between Hotjar and Lucky Orange for e-commerce?

Hotjar focuses on behavior analytics with superior heatmaps and unlimited feedback surveys starting at $32/month. Lucky Orange includes live chat and announcements at the same $32/month price, better for real-time visitor engagement. Hotjar has better data retention (365 days on free tier vs 30 days).

06 What is the average cost of session replay for ecommerce?

The cost of session replay solutions typically ranges from free tiers for basic use to $50-100+ per user per month for enterprise plans. Most small to medium businesses can expect to pay between $15-40 per user monthly for a solid mid-tier solution with essential features.

07 Are there free session replay options available?

Yes, several session replay providers offer free tiers suitable for small teams or individuals. These typically include core functionality but may have limitations on users, storage, or advanced features. Free tiers are excellent for testing platforms before committing to a paid plan.

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