ABM Platforms Pricing Benchmarks 2026: 5 Products Compared
Quick Answer

ABM Platforms pricing across 5 tracked products: entry-tier median $30,000, top-tier median $100,000. Cheapest: RollWorks. Most premium: Demandbase. Updated April 2026.

Last updated: April 24, 2026

Market Median (5 products)

ABM Platforms pricing varies across per-seat, per-usage, and enterprise-quoted tiers. Published list prices on vendor pricing pages form the basis of this benchmark; negotiated deals typically land 15-40% below list for teams over 20 seats.

Entry-tier median is $30,000, top-tier median $100,000. Negotiated enterprise deals typically land 15-40% below list.

Per-Product Pricing

Product Entry Median Top Unit
6sense $50,000 $100,000 $150,000 month
Demandbase $50,000 $100,000 $200,000 month
RollWorks $12,000 $31,000 $50,000 month
Terminus $30,000 $65,000 $100,000 month
Triblio $25,000 $50,000 $75,000 month

What this table shows

Low is the entry-tier price (often a free or starter plan). Median is the middle price across published tiers. High is the top published tier — enterprise contracts with negotiated discounts usually land 15-40% below the published high.

Frequently Asked Questions

01 What do abm platforms actually cost?

Across 5 tracked products, the entry-tier median is $30,000 and the top-tier median is $100,000. Individual products vary significantly — see the per-product table above.

02 Which abm platform is cheapest?

RollWorks has the lowest entry-tier price in our tracked set.

03 Which abm platform is most premium?

Demandbase has the highest top-tier list price among tracked products.

04 How accurate is this pricing data?

Prices are sourced from vendor pricing pages and automatically re-checked. Any tier marked 'custom' has no public list price; negotiated deals aren't shown here.