Quick Answer
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PostHog pricing varies by team size and features, ranging from $0 to $0 per per event (usage-based) in 2026. Your actual cost depends on the tier you choose, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available
  • Billing: Monthly and annual (save 15-20%)
  • Hidden costs: Add ~35% for implementation, support, and training

Hidden Costs Breakdown

1

Costs scale with usage - unexpected traffic spikes can increase bills significantly

2

Custom user properties sent with events may incur additional charges

3

Self-hosting option requires infrastructure costs (servers, maintenance, DevOps time)

4

Data pipeline ingestion beyond 10K events + 1M rows costs extra

5

Advanced integrations may require engineering time to implement

6

Migration costs if moving from another analytics platform

7

Storage costs scale with data retention needs beyond included limits

8

Multiple products used simultaneously charge independently (can add up quickly)

Example: True Cost for 25 Users

License (25 × $0 × 12) $0/yr
Implementation (one-time) +$15,000–$50,000
Premium Support (20%) +$0/yr
Training (25 × $500) +$12,500
Admin (part-time) +$15,000–$25,000/yr
Year 1 Total $25,000–$60,000
That's 1.8–2.5× the advertised license price.

Frequently Asked Questions

01 What hidden costs should I budget for with PostHog?

Beyond the license fee, budget for implementation ($5K-$100K+), training ($500-$2K per user), premium support (15-20% of license), and admin costs. Most companies see 40-60% higher total cost than the listed price.

02 Does PostHog charge for implementation?

PostHog doesn't include implementation in the license cost. Implementation is typically done by partners and costs range from $5,000 for basic setup to $100,000+ for enterprise deployments with customization.

03 How much does PostHog support cost?

Basic support is included, but premium support (faster response times, 24/7 availability) typically adds 15-20% to your annual contract. This can be thousands of dollars per year for larger deployments.

04 Are there storage costs with PostHog?

Most PostHog plans include limited storage. Once you exceed the included amount, you'll pay overage fees which can range from $50-$500+ per month depending on data volume.

05 What add-ons cost extra with PostHog?

Many features marketed as part of PostHog are actually add-ons: advanced reporting, API access, integrations, and specialized modules. Each can add $10-$100+ per user per month.

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