Omnisend Free Plan 2026: What's Included & What's Not
Honest breakdown of the free tier limits and features
Omnisend pricing varies by team size and features, ranging from $0 to $59 per month in 2026. Your actual cost depends on the tier you choose, contract length, and negotiated discounts.
Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: No free tier available
- Billing: Monthly and annual (save 15-20%)
- Hidden costs: Add ~35% for implementation, support, and training
Omnisend's free plan is available indefinitely with no time limit.
What's Included in the Free Plan
- 250 contacts
- 500 emails/month
- Pre-built automations
- Unlimited web push
What's NOT Included (Paid Only)
- 500 contacts
- 6,000 emails/month
- 24/7 chat & email support
- Customer success manager
You'll Need to Upgrade When...
- You exceed the user limit
- You need features like 500 contacts or 6,000 emails/month
- You require premium support or SLA guarantees
- You need to remove branding or watermarks
- You need advanced integrations or API access
Hidden Restrictions on Free Plan
- Omnisend branding may appear on your content or communications
- Support is limited to community forums or email with longer response times
- Export options may be restricted or include watermarks
- API access is typically limited or not available
- Advanced reporting and analytics require paid plans
Free vs Paid: Which Do You Need?
Free Plan is Enough If...
- You're an individual or very small team
- You need only basic features
- You don't mind usage limits
- Branding on output is acceptable
- Community support is sufficient
You Need Paid If...
- Your team is growing beyond limits
- You need advanced features
- Professional branding is required
- You need priority support
- Integrations/API access is critical
Free vs Standard Plan Comparison
| Free $0 | Standard $16/ | |
|---|---|---|
| Features | 4 included | 4+ included |
| Support | Community/Email | Priority Support |
| Branding | Omnisend branding | Your branding |
| Best For | Small e-commerce stores starting out | Growing e-commerce businesses |
Frequently Asked Questions
01 Is Omnisend free?
Yes, Omnisend offers a forever free plan with 4 core features included. However, there are limits on users and features that may require upgrading.
02 What's included in Omnisend's free plan?
Omnisend's free plan includes: 250 contacts, 500 emails/month, Pre-built automations, Unlimited web push. Key limits include basic usage caps.
03 What's NOT included in Omnisend's free plan?
The free plan excludes: 500 contacts, 6,000 emails/month, 24/7 chat & email support, Customer success manager. You'll also have Omnisend branding and limited support options.
04 When should I upgrade from Omnisend's free plan?
Consider upgrading when: you hit user or storage limits, need features like 500 contacts or 6,000 emails/month, require premium support, or want to remove branding. The cheapest paid plan starts at $16/month.
05 Is Omnisend's free plan really free forever?
Yes, Omnisend's free plan is available indefinitely with no time limit. However, feature and usage limits may restrict what you can do without upgrading to a paid plan.
Get Omnisend pricing updates
We'll notify you when pricing changes or new free features are added.