RankPrompt vs Frase
AI SEO Tools pricing comparison · 2026
RankPrompt pricing ranges from $49–$149/month, while Frase ranges from $0.2–$720/per month. Frase is typically 67% more affordable, though your actual cost depends on tier and team size.
RankPrompt and Frase both start at $49/month but target different aspects of AI-driven SEO. RankPrompt is an AI visibility monitoring platform that tracks how brands appear across ChatGPT, Perplexity, Google AI Overviews, Claude, Gemini, and Grok. Frase is an AI content research and writing platform that combines SERP analysis, AI article generation, and content optimization into a single workflow.
At the entry level, both Starter plans cost $49/month, but the value proposition diverges: RankPrompt's Starter includes 150 credits for prompt analysis, brand audits, and competitor tracking across 6 AI platforms, while Frase's Starter provides 10 AI-generated articles, 50 audit pages, and AI Search Visibility tracking across 2 platforms (ChatGPT and Perplexity). At the mid-tier, RankPrompt Pro costs $89/month (500 credits) versus Frase Professional at $129/month (40 articles, 3 AI platforms).
Plan-by-Plan Pricing
| Plan | RankPrompt | Frase |
|---|---|---|
| Starter | $49 /month | $49 /per month |
| Pro | $89 /month | $129 /per month |
| Agency | $149 /month | $299 /per month |
| Enterprise | — | Custom |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
RankPrompt
3 scenariosFrase
3 scenariosMarket Intelligence
RankPrompt
- Median annual cost
- $1,068
Frase
- Median annual cost
- $1,548
- Average negotiated discount
- 93%
Contract Terms
| Term | RankPrompt | Frase |
|---|---|---|
| Auto-renewal | Yes | Yes |
| Cancellation | Cancel anytime before billing cycle end | 5 days before billing |
| Minimum commitment | — | 1 month |
| Price escalation | — | Users report unexpected fee increases without notification |
| Can downgrade | Yes | No |
Our Verdict
Choose RankPrompt if your primary goal is understanding and improving how your brand appears in AI-generated answers across multiple platforms. At $49/month with access to 6 AI platforms, RankPrompt provides broader AI visibility coverage than Frase's 2-platform tracking on its Starter plan. Choose Frase if you need a comprehensive AI content creation workflow that combines research, writing, and optimization. Frase's Starter at $49/month includes 10 AI-generated articles and SERP analysis that RankPrompt does not match for content production. Teams that need both AI visibility monitoring and content creation may benefit from pairing RankPrompt Starter ($49/month) with Frase Starter ($49/month) for $98/month total.
Frequently Asked Questions
01 Is RankPrompt or Frase cheaper?
Both start at $49/month for their entry plans. However, RankPrompt's pricing tops out at $149/month (Agency), while Frase scales to $299/month (Scale) and offers custom Enterprise pricing. With annual billing, RankPrompt Starter drops to $39.17/month and Frase Starter to $39/month, making them nearly identical at the low end. The gap widens at mid-tier: RankPrompt Pro is $89/month vs Frase Professional at $129/month.
02 Which tracks more AI platforms?
RankPrompt tracks 6 AI platforms (ChatGPT, Perplexity, Google AI Overviews, Claude, Gemini, Grok) on every plan including the $49/month Starter. Frase's AI Search Visibility feature tracks 2 platforms on Starter (ChatGPT, Perplexity), 3 on Professional ($129/month, adding Claude), and 5 on Scale ($299/month, adding Gemini and Grok). For broad AI visibility coverage on a budget, RankPrompt offers better value.
03 Can Frase generate content like RankPrompt?
Both tools include AI article generation, but Frase is the more capable content platform. Frase Starter includes 10 AI-generated articles per month with SERP analysis and content scoring. RankPrompt includes AI article generation through its credit system (10 credits per article, so 15 articles max on the 150-credit Starter plan), but lacks Frase's research-driven content workflow and internal linking suggestions.
04 Does either tool offer a free trial?
RankPrompt offers a 7-day free trial with 50 bonus credits on all plans (credit card required). Frase offers a $1 trial that some users report auto-converts to the full subscription price without clear notification. Neither tool has a permanent free tier.
05 Which is better for agencies?
RankPrompt's Agency plan at $149/month includes 1,000 credits, unlimited brands, team collaboration, and priority support. Frase's Scale plan at $299/month includes 100 AI articles, 5 seats, and 10 domains. RankPrompt is more affordable for agency-level features, while Frase provides higher content production volume. Agencies focused on AI visibility monitoring should lean toward RankPrompt; those producing content at scale should consider Frase.
06 How do RankPrompt credits compare to Frase article limits?
RankPrompt uses a unified credit system: 1 credit per prompt analysis, 10 per article, 5 per audit. Starter gets 150 credits, Pro gets 500, Agency gets 1,000. Frase uses separate limits: Starter gets 10 articles and 50 audit pages, Professional gets 40 articles and 250 audit pages. If you primarily generate articles, Frase's limits are more straightforward; if you split between monitoring and content, RankPrompt's flexible credits may stretch further.