Norton vs Optery Pricing | Costbench

Norton vs Optery

Cybersecurity pricing comparison · 2026

Norton pricing ranges from $5–$15.83/device/month, while Optery ranges from $0–$24.99/month. Norton is typically 30% more affordable, though your actual cost depends on tier and team size.

Option A

Norton

$5–$15.83
/device/month
5 plans
Full pricing breakdown →
VS
Option B

Optery

$0–$24.99
/month
4 plans · Free tier
Full pricing breakdown →

Plan-by-Plan Pricing

Plan Norton Optery
Norton AntiVirus Plus $5 / Free /month
Norton 360 Standard $7.92 / $3.99 /month
Norton 360 Deluxe $10.42 / $14.99 /month
Norton 360 Premium $12.50 / $24.99 /month
Norton 360 with LifeLock Select Plus $15.83 /

Cost at Scale

Total cost of ownership — licenses, implementation, and hidden costs included.

Norton

3 scenarios
$5/month ($59.99/year at renewal; first year $29.99)
Single User (1 device)
$10.42/month ($124.99/year at renewal; first year $49.99)
Small Family (5 devices)
$15.83/month ($189.99/year at renewal; first year $99.99)
Large Family with Identity Protection (10 devices)

Optery

3 scenarios
$39 Year 1 (Core annual plan)
Individual - Core Plan (Annual)
$299.88 Year 1 (12 x $24.99 Ultimate monthly)
Individual - Ultimate Plan (Monthly)
$249 Year 1 (Ultimate annual plan)
Individual - Ultimate Plan (Annual)

Market Intelligence

Norton

Median annual cost
$297
Based on
44 deals

Optery

Median annual cost
$299
Based on
5 deals

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

Norton 3 hidden costs

critical
Steep Renewal Price Increase 50-150% price increase after year one
high
Forced Auto-Renewal and Difficult Cancellation 100% of annual subscription cost if unable to cancel in time
medium
Trial Requires Payment Method $59.99-$189.99 if not canceled before trial ends
See all Norton hidden costs →

Optery 5 hidden costs

high
Ongoing Subscription Required for Persistence $48-$300/year
medium
Custom Removal Requests Delayed and Tier-Locked $150-$300/year
critical
Dishonorable Data Brokers Resist Removal 5-15% of license costs
low
Screenshot Updates Only Quarterly 5-10% of license costs
medium
Moving Triggers New Data Exposure 5-15% of license costs
See all Optery hidden costs →

Contract Terms

Term Norton Optery
Auto-renewal Yes Yes
Cancellation The 7-day free trial requires a credit card at sign-up and automatically converts to a paid subscription at full price if not canceled. There is no reminder before the charge. Can pause or cancel monthly subscriptions anytime
Minimum commitment None for monthly plans; annual plans require 1-year commitment
Price escalation 50-150% price increase after year one No published price escalation schedule
Can downgrade Yes