Whimsical vs Mural
Diagramming & Whiteboard pricing comparison · 2026
Whimsical has a free plan, then $10–$20/mo, while Mural has a free plan, then from $12/user/mo. These products use different pricing models ( vs ), so a direct price comparison isn't meaningful — costs depend on usage volume and mix.
Sources & confidence
Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.
Plans at a glance
Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.
Contract terms
The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.
What users say
Aggregated, with sample sizes. We use whichever review platform has data.
Whimsical and Mural both operate in the diagramming & whiteboard category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Whimsical | Mural |
|---|---|---|
| Free | Free /month | Free /month |
| Pro | $10 /month | $12 /user/month |
| Business | $20 /month | $17.99 /user/month |
| Enterprise | Custom | Custom |
Market Intelligence
Whimsical
- Median annual cost
- $7,200
- Average negotiated discount
- 13.41%
- Based on
- 18 deals
Mural
- Median annual cost
- $733
- Based on
- 84 deals
Contract Terms
| Term | Whimsical | Mural |
|---|---|---|
| Auto-renewal | Yes | — |
| Cancellation | — | Mural provides notification before the renewal date with instructions on how to modify or cancel the subscription; general automatic renewal clauses often require notice of non-renewal within a window, such as 60 or 90 days before the term expires. |
| Minimum commitment | — | — |