SendGrid vs Mailgun Pricing (2026)

SendGrid vs Mailgun

Email API & Delivery pricing comparison · 2026

SendGrid pricing ranges from $0–$89.95/month, while Mailgun ranges from $0–$90/month. Both products are similarly priced at comparable tiers.

Email API & Delivery

SendGrid

$0–$89.95
/month
4 plans · Free tier
Full pricing breakdown →
VS
Email API & Delivery

Mailgun

$0–$90
/month
5 plans · Free tier
Full pricing breakdown →

SendGrid and Mailgun both operate in the email api & delivery category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan SendGrid Mailgun
Free Trial Free /user/month Free /month
Essentials $19.95 /user/month $15 /month
Pro $89.95 /user/month $35 /month
Premier Custom $90 /month
Enterprise Custom

Market Intelligence

SendGrid

Median annual cost
$502
Based on
122 deals

Mailgun

Median annual cost
$780
Based on
8 deals

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

SendGrid 6 hidden costs

high
Dedicated IP/Server Costs 20-40% of license costs
critical
Account Verification and Reputation Management Overhead $5,000-$50,000
critical
Support Access Requires Login (Catch-22) 5-15% of license costs
high
Deliverability Issues Despite Clean Record 10-25% of license costs
high
Billing Continues During Account Suspension $20-$90/month
See all SendGrid hidden costs →

Mailgun 3 hidden costs

medium
Pay-as-you-go overage charges above plan volume $20-$500/month depending on volume spikes
low
Email validation charged separately $12-$120 per 1,000-10,000 validations
low
Dedicated IPs cost extra on lower plans $5-$25/month for reputation-sensitive senders
See all Mailgun hidden costs →