Apollo vs Groove Pricing (2026)
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Team size
25 seats

Apollo vs Groove

Sales Engagement pricing comparison · 2026

Apollo pricing ranges from $0–$119/month, while Groove uses custom pricing. These products use different pricing models (Per-seat subscription vs ), so a direct price comparison isn't meaningful — costs depend on usage volume and mix.

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See pricing on each vendor's site
Above-the-fold path — each link opens the vendor's pricing page in a new tab.
Compare
2 products · Sales Engagement
Side-by-side · live
Apollo
Apollo pricing starts at $49/mo.
verified 19d ago
$239 $564
View pricing →
Groove
Groove does not publish public pricing.
verified 13d ago
$239 $564
View pricing →
Verdict · Vendr median · year 1
Apollo saves $325 vs Groove · 25 seats
Cheapest $239
Spread 58%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Professional
$24K/yr
year 1 license · $79/seat
Custom pricing
Custom
all tiers are quote-only
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
↓ Lowest median
Median annual
$239/yr
Vendr · n=37
Median annual
$564/yr
Vendr · n=355
REF · 01

Sources & confidence

Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.

Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources 1 sourced fact
Vendr median
Last verified 2w ago
Confidence High confidence
Sources 1 sourced fact
Vendr median
Last verified 1w ago
Confidence Limited confidence
REF · 02

Plans at a glance

Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.

Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 03

Hidden costs

Each cost is severity-ranked, with the dollar range quoted from its source (Vendr, Reddit, TrustRadius, BBB, official docs) — never our estimate.

Beyond the sticker
Severity-ranked, sourced
No hidden costs documented
No hidden costs documented
REF · 05

What users say

Aggregated, with sample sizes. We use whichever review platform has data.

User reviews
TrustRadius · Trustpilot · G2
No public ratings yet
Best for
Individual prospecting
No public ratings yet
Best for
Sales teams using Salesforce with Gmail and Google Calendar
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
License cost is computed from publicly listed plans (real math, list price × seats). Median annual cost is from Vendr's deal flow when available — see source badges. Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
Sales Engagement

Apollo

$0–$119
/month
4 plans · Free tier
Full pricing breakdown →
VS
Sales Engagement

Groove

Custom pricing
/user/month
1 plan
Full pricing breakdown →

Different Pricing Models

Direct price comparison isn't meaningful here — Apollo uses Per-seat subscription pricing while Groove uses pricing. Your actual cost will depend on usage volume, team size, or both. Here's each product in its native unit.

Per-seat subscription

Apollo

$0–$119 / month
See full Apollo pricing →
vs

Groove

Custom pricing
See full Groove pricing →

Apollo and Groove both operate in the sales engagement category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan Apollo Groove
Free Free /user/month Custom
Basic $49 /user/month
Professional $79 /user/month
Organization $119 /user/month

Market Intelligence

Apollo

Median annual cost
$239
Based on
37 deals

Groove

Median annual cost
$564
Based on
355 deals

Continue researching